Since the opening of the webshop, it has been a search for the best frizzy hair products for my audience. In the beginning it went well, but after that it was certainly not always easy. Products for frizzy and curly hair are simply not so easy to pick up compared to other products.
Since the opening of the webshop, it has been a search for the best products for my audience. In the beginning it went well, but after that it was certainly not always easy.
Suppliers who could not deliver on time, rising shipping costs are just some of the challenges I have faced. But that's all part of maintaining a webshop. Unfortunately, I also had to stop some products because of the too long delivery time. I don't want customers to have to wait for weeks for products. Service is very important to the Kroeshaar Webshop.
To solve this problem, I started offering the products that I had been making for my own use a year ago. Something I almost swore I'd never do. But well, what must, must, not true. After all, it would just stay under the radar.
To my pleasant surprise afterwards, the products were more than successful. And not only in the Netherlands but also in America!Â
Six months later I hardly had time to make the products myself. To solve this problem I could either stop or look for a supplier. After much deliberation, I chose a manufacturer who could make my own formulas in the same way. That was looking for a needle in a haystack, but in the end I say with a lot of pride and tired but satisfied (drum roll): It worked!
My first samples have arrived. The Silky Shea is almost even smoother than when I mixed it myself and now smells absolutely fantastic with the different essential oils! Though I say so myself. And of course I say so myself, but luckily it has been confirmed by a very diverse group of known and unknown testers.
After friends of various hair types tried the products, this was the first public test in Hartford, Connecticut. There I was invited by Maria vanÂ Twist And Curves SalonÂ to join the Going Natural seminar.
My first tester, the lady in the photo, suffers from dry hair. She prefers to do "Wash n go", but at the end of the day her hair is dry.
First I asked her what she thought of the scent as I held an unlabeled Silky Shea jar in front of her. No one wants something in their hair that doesn't smell good. heeeeeeeeeeee! she said happily. Enthusiastically I then started to untie her. She looked at me with a delighted look and said that the product in her hair felt good and immediately wanted to buy a large jar. After that more volunteers followed but unfortunately I only had samples with me and not nearly enough.
It's only a matter of time, but in a month my products will be completely ready. While the first batch is being created, I'm working on the labels.
Thanks to your feedback over the years I have been able to develop a very good product line. So keep an eye out for the new products and keep emailing.